The city of Phoenix and Financial Marketing Concepts Inc., (FMC) launched the citys new prescription drug discount card program for the public.

The new Coast2Coast Rx card will allow anyone, regardless of income, age or health status, to participate in the program and save on the cost of medications. This program in other areas of the country already has saved cardholders an average of 45% this year on the cost of prescription drugs. Even pets and family members living outside of Phoenix can participate. The Rx card is free and may be used at all pharmacy chains and most independent pharmacies in Phoenix and throughout the nation. It includes more than 60,000 drugs in its formulary.

Prescription drug discounts will help ease some of the financial burden Phoenix families are facing at a time when they need it the most, said Mayor Phil Gordon.

There are no eligibility requirements, so using the Rx card can be a big boost for uninsured residents, people facing high insurance deductibles and medications not covered by current plans, said Councilman Bill Gates, who chairs the City Council Finance, Efficiency and Innovation Subcommittee and represents District 3.

We are pleased to work with the city to help individuals, families and their pets combat the rising cost of healthcare, said Ed Rahn, president of Financial Marketing Concepts, Inc., of Ponte Vedra Beach, Florida, the issuer of the Coast2Coast Rx free discount card. We appreciate all that Phoenix and local pharmacies are doing to help those in need.

The Coast2Coast Rx card is available at most participating pharmacies, city of Phoenix libraries, community centers, public golf courses, senior centers and customer service counters. Residents also can print the Rx card, check their prescription prices and view the nearest participating locations at coast2coastrx.com. Go to the Print Free Card menu button, click on cities in the dropdown list, then click on Phoenix.

The prescription drug discount card program is the first partnership through the new city of Phoenix Marketing Partnership Program. Program goals are to develop mutually beneficial business partnerships and to generate revenue for the city of Phoenix.   back...